MyIsland Ballers Inc.
Logo Design, Planning, Art Direction, Web Design & Development, Social Media Design, Proposal Design
The Non-profit Organization MyIsland Ballers is a community-oriented, year-round non-profit basketball program. They were established to provide young children within the Virgin Islands with various learning concepts in basketball and traveling opportunities and positively motivate the participants. All while promoting self-respect and education and increasing college possibilities by getting them more exposure. The program consists of training camps, clinics, tournaments, and leagues intended to assist participants in developing the skills required to engage in sports while building character. The organization wanted to ensure that they created a brand that not only truly represented what they stood for but also that they were taken seriously in their endeavors of building an actual organization that was laying the groundwork for many years to come. I took their mission of “building extraordinary individuals by utilizing all phases of the game mentally, physically, and emotionally” and built on that. From the logo to the website and all other marketing collateral, I wanted to ensure we captured the true essence of what MyIsland Ballers is striving to be and build. After working with them to establish their brand, I was offered a seat on the board, and it has been a true honor to give back through this program.
